Annabelle Lim and I recently did a creative beauty shoot.

We created a collection of images that are re-sharable, creatively curious and desirable for the design conscious customer. People who want to share their brands images alongside other luxury designers, and creative thinkers. They want the products they buy to be beautiful enough to sit out for all to see.

People asses your brand in 3 seconds.

People need to see that you’re a reputable business, worth spending their time on. (this doesn’t mean you can’t show your personality, you should, you need too!)

It means taking the time to make sure your content exudes your key message and personality, at first sight and before anyone has read anything.

Will Your DIY Cut It or Kill Your Brand's Image?

Should I hire a professional photographer, stylist and designer or just do it myself? For the business owner or department head, it’s a question you’ve probably asked yourself, if not recently, in the early days of planning launches and creating content for your brand.

We all have absolute instinctive reactions to colour - those reactions can be powerful.

What does this mean for us with our branding and content?

A visual brand strategist, uses design tools, techniques, and psychology to create a trustworthy and truly desirable brand.